Magic Lab
MagicLab design, develop and publish casual and hybrid-casual mobile games. Their games are among the most downloaded worldwide with more than 1.6 billion downloads.
In June 2023, we introduced rewarded and skippable audio ads to Dream Wedding. The outcome was no retention damage and stable incremental revenue.
7
%
Revenue uplift
"The seamless integration of Audiomob’s audio ads in Dream Wedding provided value to our players by not disrupting their gameplay, leading to both increased satisfaction and revenue."
Mert Ersöz, Head of Marketing
Magic Lab
Performance.
7%
Revenue uplift
2 hours
Integration time
Rewarded
& Skippable
Integration format
