BioTech outfit GlycanAge gives users a precise test of biological age and wellness, providing them with context for improving their health and wellbeing. As the firm wanted to expand its outreach, in-game audio ads provided the answer.

Audiomob's audio-enhanced banners gave GlycanAge an opportunity to speak directly to a targeted audience. The campaign not only targeted general health-conscious users, but also professionals at health clinics — allowing the firm to heighten its B2B strategy.